Since first e-commerce solutions appeared on the market people have become to identify them with nothing else but various types of simple, as well as advanced online stores. Nevertheless, the history of e-commerce is far more complex than a simple software that enables customers to purchase goods and services online. E-commerce is a philosophy, a certain attitude towards company’s business activity on the Internet that enables the company to offer an entirely new type of services.
E-commerce can be then defined as a philosophy, a number of processes supporting business activity and a certain type of a software enabling people to buy and sale various items online. As a philosophy e-commerce is based on an almost unlimited functionality of the Internet, which gave basis for the processes to be initialized. The processes, on the other hand, didn’t stop using the Internet and all the possibilities it offers for their further development. As the result, the processes became very advanced, as well as complex and handling them effectively occurred to be impossible. This is why e-commerce solutions known as online shops and online stores came to being.
Considered as an online store e-commerce solution is a certain tool that supports a company’s business activity conducted via its own website or an online shop. Thanks to those tools companies are able to provide customers with different products and services 24 hours a day, 365 days a year, which is an entirely new quality of customer service that has been known never before.